Millenials

May 18, 2018

Intellicast: Episode 5 – The Samplecon Rundown

SampleCon 2018 was last week at the Omni Barton Creek Resort and Spa in Austin, TX. It was a great event again this year with a […]
March 14, 2018

Intellicast Episode 8 – The X4 Experience Management Summit Breakdown

  Welcome back! We have an exciting episode of Intellicast this week!  Adam Jolley and Brian Lamar are joined by EMI’s Sara Goetz and Andrew DeCilles, […]
March 5, 2018

Top 3 Trends From Quirk’s In Brooklyn

  Another Quirk’s Event is in the books!  The event in Brooklyn was another awesome conference with many great speakers and insights.  While it had some […]
May 12, 2017

Quirk’s Article: Going (digital) native – Exploring millennials

EMI Research Solutions and Northern Kentucky University recently partnered on custom research about Millennials. Brian Lamar, Director of Insights of EMI Research Solutions and Dr. Aron […]
February 24, 2016

Does your brand care about Millennials?

Dear Fellow Researcher, Today’s youth is an important market segment, with significant buying power and influence. They have unique tastes in clothes, TV shows and video […]
July 23, 2015

Generation Why?

Generation Why? Millennials:  the latest hot topic in the market research industry is all about how those aged 18-34 are so different from other age groups, […]
March 2, 2015

Mobile Compatibility Part 2: Behavioral impact of not allowing devices

Excluding mobile devices has an impact on study demographics:  mobile respondents are more likely to be younger and non-white.  Perhaps more importantly, excluding mobile respondents eliminates […]
January 30, 2015

Mobile Compatibility: Are you listening to your respondents?

Mobile Compatibility:  Are you listening to your respondents? Can listening to your respondents improve your feasibility, representivity and help fill those tough quotas?  EMI recently conducted […]